Cantera Realty Group Brand Update
Cantera Realty Group, a well-known real estate team out of Edmonton, AB recently went through an update to their agency affiliation and was in need a whole suite of re-(co)branded material to coincide with their new partnership. Drawing inspiration from their existing bold monogram and logotype, we combined elements and branding of their new broker firm, REAL Brokerage, to fit the aesthetic curated on their website over the last several years.
This new co-branding meant replacing all of their yard signs/hangers/toppers, key lock boxes, key tags, A-frame signage variations, business cards, and HTML email signatures, and in a hurry for the new year. Within the month of November, we had dialed in a consistent look for all of the printed material and digital assets and rolled out production at the start of December.
Another fun element of the CRG brand is their client birthday emails, which have historically been a fun digital birthday card automatically delivered via email with a static image of the team. For 2025, we had the vision to include a dynamic, fast-loading .gif image of the ladies blowing out candles on a cake – shown below!